Public media soul purpose is to serve and engage the public. It used to be known for being associated with being supported by taxpayers, but in recent times even though it may be for profit, the profit goes towards serving the public.
Public media is in support of democratic processes and is not bought like commercial media. According to BBC public media should have "public value". Public value is:
1. Embedding a 'public service ethos.'
2. Value for licence fee money.
3. 'Weighing public value against market impact.'
4. Public consultation such as Twitter.
Some of the major public media companies are:
- Nationally: ABC, ABC radio, SBS, and Triple J
ABC produces the news, kids shows, radio: local, nation, classic; triple J. The shows are mostly dramas, comedies, documentaries, reality television shows, commentary shows, and entertainment.
SBS produces a few different channels (SBS ONE, SBS TWO), SBS radio, world news, shows such as 'Rockwiz', 'Fat Pizza', 'The World Game', and 'Go Back To Where You Came From'. SBS used to be a fully public funded company, but now includes advertising, this i called "hybrid" funding when the company is publicly funded 80% and 20% is advertisement.
- Internationally: BBC, PBS, and TVNZ
Public media has many functions for serving the public. Public media is nation building, it unites all people around the country. It relays our national heritage by broadcasting events such as ANZAC day and producing documentaries about the countries history and natural environment. Public media also functions to show our national identity and national conversations; who we are and sport.
Robert Richter, a director, a producer, and a writer, says public media is important because it is the last bastion of long-form investigative journalism. It "is such a special vehicle for voices to be heard ... [for] visions and viewpoints ... ignored by commercial media."
Commercial media is corrupt and biased towards its visions and viewpoints, public media has those public values and serves to tell the public everything. Public media is independent, it is not owned by the government. However, the government allocates funds to public media. This causes tension between the government and public media, public media is 'biting the hand that feeds it.'
Eighth Tutorial:
In the tutorial today we talked about the
murder/suicide case in brisbane. Journalists in recent times have only just started reporting suicides. Suicides used to be called 'police incidents', there used to be a rule about not reporting suicides and how they occurred. It was a way of stopping people from copying other people's suicides. However, by not reporting these suicides there is no awareness to the public that this is going on. Also, by not reporting it the statistics of the matter is unknown and no action is being done about it.
We also talked about how there is a higher risk for young men in rural areas to commit suicide by gun, rope, and car. The reasons thought for this is because of the isolation. They are out in the middle of no where with little to do but work. There is also pressure for them to take over the family business such as the family farm.
People need to be made more aware of these situations, so action can be done.